13 landing page writing tips that convert

Plus find out why confirmation emails are key to customer happiness. View in browser Let's try something fun to improve your writing Hey MailerLiters, Today we're sharing writing tips you can use to improve your landing pages. Let's start with a quick activity: read the following two sentences and think about which is more persuasive. You won't regret using our software Save time with software you'll love Did you pick the second version? Here's why it works better than the first. It swaps the negative words "won't regret" for the positive "love" It includes a specific benefit "save time" It starts with the word "save," a strong action verb Each of these three points is a simple tip that will improve your copywriting skills. And better copywriting means more conversions, email subscribers, and even revenue. Read about these tips (and discover 10 more) in our guide to landing page copy. Level up my writing Give customers peace of mind There's a lot to worry about when purchasing online: did you enter the correct address, were you overcharged, did the last-minute birthday card order go through in time? (It did 😅😌) Businesses can easily remove these customer worries by sending confirmation emails. These automated messages confirm that an action the customer took online was successful. And you can use transactional emails for so much more, including: Giving shipping updates Sharing download links Confirming subscription purchases and cancellations Sharing details for events or webinars Confirming appointments Read more about confirmation emails and see 20+ examples in this super helpful article from MailerSend. Tell me more Have a lite day! MailerLite Europe MailerLite LTD Ground Floor, 71 Lower Baggot Street Dublin 2, D02 P593, Ireland United States MailerLite, Inc. 548 Market St. San Francisco, CA You received this email because you signed up on the MailerLite website. You can click here to unsubscribe Update preferences