Trendlist: How to clean your email list quickly and boost deliverability

Thursday, June 23, 2022

How to clean your email list quickly and boost deliverability


Plus, learn how to send win-back emails that turn inactive subscribers back into engaged readers.	View in browser

Quick and easy way to clean your email list

Hi MailerLiters,

Believe it or not, we all collect invalid emails without knowing. Some email addresses have typos while others could be inactive or worse – spam traps!

The best way to identify and remove invalid email addresses is to use email validation tools like MailerCheck, which you can now access within your MailerLite account by using single-sign-on (SSO).

Why clean your list?

Just like brushing your teeth prevents long-term health issues, keeping your email list clean will ensure healthy deliverability and better results. Learn how you can have a sparkling-clean email list with just a few clicks.

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How to re-engage inactive subscribers

After you clean your list with MailerCheck, you might find a bunch of inactive subscribers. When subscribers ignore your newsletters, it hurts campaign performance.

Try sending them a win-back email campaign to remind them why they signed up in the first place. By pointing out the value you offer, you have a good chance of winning some of them back.

Let's dive deeper into setting up a winning re-engagement email campaign.

Show me how

Have a lite day!

P.S. Our Customer Support will be limited from June 27 (Monday) to July 2 (Saturday) so the team can join our annual event. Live Chat won't be available and email support (support@mailerlite.com) responses will take 24 hours for paid plans and 5 days for free plans. Please check the Knowledge Base for answers to common questions. Thank you in advance.