I'm excited. You're excited. And if you aren't, you really should be. Welcome to the most epic TV battle of 2021.
This comparison pits the LG G1 OLED Evo against the Sony Bravia XR A90J OLED, the two best 4K OLEDs from each brand, with both representing the next generation of OLED and offering more brightness than any OLED TV we've seen before. Very exciting, if you ask me!
We'll take a quick look at design and user experience, talk about how each TV achieves that new brightness, figure out which TV is actually brighter, as well as when and if that brightness matters, and look at picture quality as a whole before getting to some gaming stuff, all to determine which OLED TV deserves a coveted spot in your home.
Before we dive in, be aware that the Sony A90J can cost as much as $1,000 more than the LG (the Sony 65-inch TV is $4,000, while the LG G1 is $3,000). Prices always come down over time, but a key question to answer in this comparison is whether there can really be a $1,000 difference between these two advanced OLED TVs.
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